Return of Red White & Boom Fireworks show expected to economically impact the River City

Published: Mar. 23, 2022 at 10:03 PM CDT
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PEORIA (Heart of Illinois ABC) - As COVID-19 case numbers continue to drop, major events are returning locally, including the Fourth of July’s biggest boom. The long awaited ‘Red, White and Boom’ will fill the skyline with fireworks and leaders say it will also impact the city economically.

After a two year hiatus, Peoria’s ‘Red, White and Boom’ fireworks show is back.

“I think the show is going to be as big and as great as it’s ever been,” said VP and general manager of Midwest Communications, Mike Wild.

Wild is one of the organizers and says for it’s 34th year, the show will be even more special.

“This year we’re going to put an emphasis on military, first responders and healthcare workers,” said Wild.

He estimates about 200,000 people will come out for the 30 minute show. It will also use $100,000 worth of fireworks.

“You’re literally exploding money in the air, I guess,” Wild continued, “It’s a really great fireworks display and it ranks among the top 2% in the nation.”

Discover Peoria CEO and president, JD Dalfanso, says all those people coming out will also have an economic impact on the city.

“Not just from our hotels, but our restaurants,” Dalfanso continued, “That drives that tax revenue and that economic value for residents and visitors to enjoy.”

It’s not just about the fireworks for other riverfront business owners. Owner of Kelleher’s, Pat Sullivan, hosts a private event each year during the show to raise money for Peoria’s youth.

“Every dime goes to Boys and Girls Club for tutors and so forth,” said Sullivan.

Sullivan has raised almost a $1,000,000 for the Boys and Girls Club over the past 20 years.

“I’m hoping we get over $75,000 this year,” said Sullivan.

Now, all these key players are hoping everyone remembers what they’re celebrating at the fireworks show.

“There’s always passion for people looking at fireworks on the Fourth of July anyway, and I just think there’s a little bit more added to it this year with everything we’ve been through,” said Wild.

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